Article published by : Maggie Tom on Tuesday, January 09, 2018 - Viewed 371 times

Category : Marketing

9 Content Types that Drive Traffic to Site




Are you planning on attracting new users and boosting your social media traffic? Hiring a search engine optimization company, Dubai can also help in increasing the traffic in your webpage. In this post, we are going to discuss the 9 content types that can help in doing so. The next time when you decide to create any content, remember to prioritize these content types.

Webinars
Webinars can help in bringing traffic as well as leads. You can build new relationships with influential people. Webinars conducted professionally can help in creating a dialogue regarding real world issues as well. As you will require software for conducting webinars, you need to be prepared beforehand.

Podcasts
The statistics of 2013 showed that podcast subscriptions had crossed 1 billion in iTunes. Podcast listeners were also called “super listeners”. To manage podcasts, you can find topics that at par with your business. It should also be educational. You may have to pay close attention to the sound quality. Remember that audio recording needs ample amount of time with professional skills.

Email Series with the Experts
Though email series that involves industry experts aren’t very popular in the market, it can be very unique and useful.

EBooks Written by Experts or Involves Them
With the help of email series, you can make an eBook collection. In order to do so, you may require a skilful designer as your book requires several good quality pictures along with readable text in a PDF format.

Interviews
We may think that we know everything about interviews, but reality can prove otherwise. Through interviews, you will get unlimited opportunities for building strong relationships with influencers. You also get to win the followers of the influencer with the help of an interview.

Roundups
Though underestimated, roundups can be really helpful in increasing traffic. You can look for roundups that have related topics. You should also reach out to those experts who have participated in these topics. Preparing a small survey will also help in speeding up your data collection. Google Forms and TypeForm are recommendable in that case.

To look at the downside, it isn’t very entertaining as other contents. Therefore, the bounce rate can be high. The overall SEO performance of the site can be affected. Hire a digital marketing company, Dubai to enhance your webpage’s SEO performance.

Product Reviews Considering an Expert’s Opinion
People rely on the opinion of experts because they are known to be knowledgeable in that field. Therefore product reviews can be really helpful in attracting new users. In order to do so, you will have to find experts in the concerned field.

Research
Research can be very effective in both short term as well as long term. Research helps in providing value to the audience. If journalists and bloggers find it appealing enough, they might mention it in their publications as well.

Guest Posts
Guest posts are free and very useful. The only thing you require is publishing, when it comes to guest posts.

Try to invest in any of these content types and try analysing its performance. Later, evaluate and focus on the one that seems best to you.

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Keywords: search engine optimization company, Dubai, digital marketing company, Dubai

By: Maggie Tom

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