Article published by : Annu on Thursday, November 20, 2014 - Viewed 714 times

Category : Internet Marketing

Why We Use Live Chat On Websites?



The live chat software (live chat) in a commercial website plays a vital role in strengthening the link between this and the visitors, which allows quickly channel capture or requesting services or products offered by the site . At the moment a visitor enters a website (either directly or through a search engine such as Google) even identifies with the reasons that have led him to perform your search, so their desire to establish a first contact is high. The live chat service allows you to make the most of this situation, offering visitors the opportunity to make an inquiry in real time, initiating a sales process. Beyond the final result, the rate of uptake of visitors since become prospects, multiply (optimizing investments could be made in the positioning or Webmarketing ad campaigns).

Moreover, the live help software provide a more comprehensive service to visitors. When the permissions of the tool interface, the ability to guide visitors through the web in an assisted navigation enrich their experience on the site. And the opportunity to meet your specific inquiries revealed that behind the screen is a company formed by people willing to help in a real way. This helps increase empathy and trust, giving the site a closer image.

In general, for different reasons, the use of live chat on commercial websites can increase the conversion ratio of visitors into leads and offer a more comprehensive service to potential customers.

Nobody likes to be kept waiting. The time is considered money and most of all online shoppers want everything to be done at a faster pace. For this reason many online retailers are using chat software for their websites. A little chat button that is placed on a website has its advantages, including providing customers immediate assistance. However, this is not the only advantage the online chat could give your business, so we introduce others:

Increased customer satisfaction:
If you want to improve customer satisfaction, then the use of live chat is the best way to get it. If customers are caught in a specific place on your site and you do not have online chat option available, then you most likely will not return to your online store in the future. Instead, most likely go with your competitor with chat support on their website. It is for this very reason is why the retail stores online are successful because they are not considered boring and become interactive.

Cost reduction:
Offer live chat support allows you to respond more efficiently to your customers. Chat operators are able to multitask and manage multiple clients simultaneously. This allows companies to hire fewer operators chat as they are able to offer their services to various clients, compared with an operator managing phone calls (which is only able to help one client at a time). If the company is small (SMEs), the customer can be handled by the owner will not have to hire any operator.

The increase in sales:
The implementation support live chat for website has proven to increase revenues through sales. This is because they offer live chat services leads to have happier customers, who are convinced to shop; therefore, there is a rise in sales. A satisfied customer is more likely to buy more than once.

Troubleshooting:
The online chat is a tool that provides immediate assistance, chat operator can easily solve any problems that your client may be having in a short space of time. Furthermore you (as a company or autonomous) can easily get in touch with your customers and meet their needs more efficiently.


In conclusion, the implementation of live chat software on your store or website can be very beneficial. This will lead to customer satisfaction and we know that satisfied customers lead to better business.

In our services you can find the solution to offer best live chat software. We use chat software which has a free version for use on our web highly recommended!


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Keywords: live chat software, best live chat software, live chat for website

By: Annu

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